Connecting with donors in a brand new way.

Rodale Institute

The Rodale Institute, a national leader in the regenerative organic movement, asked Mighty Fine Print to come up with a social media campaign (their first!) to supplement their Giving Tuesday efforts. We created a two-pronged approach to target previous donors as well as individuals who with interests in organic farming and living. The campaign was a hit—helping Rodale have their most impactful Giving Tuesday ever.